In 2013, we launched H Project, a shop filled with extraordinary products with extraordinary stories. A mission of H Project is to highlight and support different cultures, crafts and artisans from around the world. Now, every year, under the curation of Alexandra Weston, DVP, Brand and Creative Strategy, our visionary behind it, we’ll be collaborating with renowned designers to “uncrate” the special stories, richness and traditions of a specific culture and its crafts.
The first stop on this world tour was India. We couldn’t imagine a better guide to bring this dynamic concept to life than designer and tastemaker Waris Ahluwalia, founder of House of Waris. Born in India and now based in New York, Ahluwalia embodies the romance, magic and sophistication of India. In November 2013, he helped lead the Holts team on a journey through Delhi, Jaipur, Udaipur and Mandawa, sourcing enchanting products and introducing our team to artisans and their age-old techniques. From block-printed textiles to hand-woven rugs, the spectacular pieces we found on this journey, along with an exclusive collection of jewellery and accessories from House of Waris, were showcased in an “Uncrate India” shop within H Project from April 1 to May 31, 2014.
Read Alexandra’s travel diary from her adventures in India, and scroll down to learn more about our partner Waris, plus watch our behind the scenes video!