ROUGE ALLURE LIQUID POWDER, a matte liquid lip colour in vibrant shades, combining innovation and sensoriality. A long-wearing powdery matte finish with an unparalleled blurring effect on the lips. An unprecedented creamy and powdery second-skin texture that glides when applied and softens lips for a sensation of comfort. Its sensorial integrated foam applicator leaves a thin film on the lips for a light to intense blurred makeup result. With or without a mirror, the result is impeccable. Comes in a supple on-the-go packaging with a “velvet” feel. Colourful, it instantly reveals the shade. A combination of softening oils for a velvety second-skin texture that melts onto the lips when applied. Pure, ultra-thin and highly concentrated pigments that deliver intense shades while ensuring a soft, fine texture. A transparent oil that ensures optimized pigment dispersion for bright, vivid colours.